The South Los Angeles Transit Empowerment Zone (SLATE-Z) is a place-based initiative and collective impact partnership whose mission is to revitalize South Los Angeles by moving residents to economic opportunity.
The idea was to create more fresh and modern look for the organization.
Project focus was on completing: updated logo, business cards design, letter head design, and style guide.
Brand voice/tone: Professional, government feel, resilience, collaboration, empowerment, opportunity.
Before
After
